Sunday, June 17, 2012

Samsung Unveils its 2012 Smart TV Lineup in Cebu

Samsung Electronics Philippines Corporation (SEPCO) a leader in digital media and digital convergence technologies, showcased its 2012 Smart TV lineup at the Imperial Palace in Mactan, Cebu.



We were served with delightful refreshments and food to wake up our taste buds while we waited, patiently, for the launching to start.

Striking a pose in their Samsung wall

 At the launch Samsung presented its newest home entertainment products for 2012. This is the fourth leg of the Smart TV store launches. Lo and Behold, Samsung reveals the future.


Samsung Introdues the future and what it’s all about. It’s so smart it understands gesture, recognize face and voice. It appreciates the taste in lifestyle to provide more contents to enjoy new possibilities for smarter life with Samsung Smart TV.


Samsung’s TV product offerings are built on three pillars: Smart Interaction, Smart Content, and Smart Evolution, all new market-revolutionizing features available in 2012.



Smart Interaction:
Samsung’s Smart Interaction technology provides Smart TV users with a new, more natural and intuitive option for controlling and interacting with the TV—breaking the physical boundaries between the consumer and screen. Samsung’s new Motion Control, Voice Control, and Face Recognition commands advance user experience in a competitive TV market that values ease, convenience and choice. Users can turn the TV on or off, activate selected apps or search for and select content in the web browser—all without touching the remote.



Smart Content:

As the Smart TV platform of choice, Samsung provides consumers access to the widest variety of premium content available, with over 1,500 apps offered worldwide.

In 2012, Samsung is taking content one step further and evolving the way consumers discover and access apps—through a new Smart Hub that features a simpler, more personable UI in Full HD. Samsung’s Smart TVs also provide a much faster Smart TV experience powered by a new dual-core processor.

Samsung also showcased its commitment to convergence and content accessibility through AllShare Play, the essential tie between Samsung’s products, content and services. This Smart TV service allows content to be pushed or pulled—regardless of the user’s location—from device to device, and device to cloud for limitless sharing. AllShare Play enables consumers to push content manually to the cloud or pull the content directly from their Smart TV or other mobile devices.

Further, Samsung has strengthened its Smart TV content experience through the introduction of new exclusive services. The first-of-their kind services allow for easier content sharing among families across TVs and a number of connected personal devices.

  • Family Story allows consumers to stay connected with their families and share photos and calendars through the Samsung Cloud service.
  • Fitness allows consumers to access exercise content and track progress both on the TV and on the go.
  • Kids offers a wealth of kid-friendly content that kids can access and parents can control and monitor.


The Product Manager, Jan Roman, gave us the lowdown about Samsung's new lineup.

Smart Evolution:

Finally, Samsung’s Evolution Kit—an industry first—will allow consumers to easily and cost-effectively enjoy the latest technology services on their TV. With a simple slot-in at the back of select 2012 Samsung Smart TV models, consumers can keep pace with rapid advancements in both TV hardware and software—without needing to purchase a new set every year. Users can now keep their Smart Evolution enabled TV up to date through the company’s proprietary system-on-chip technology--making Samsung the only consumer electronics company to offer this evolving TV solution.

The media, giving the new lineup of Samsung Smart TV a try. We were all impressed.

The Cebu Blogger's   were invited to witness the launching of Samsung Smart TV as it presents... the Future of technology. From left to right: Jervie Montejar, Mark Monta, Bjorn Bernales, Puri Mabano, Bert Padilla, and Edcel Ceniza



The host, Phoebe Fernandez from MagTV and Mark Monta of  facecebu.net

Bjorn Bernales of  bjorncebuano.com, Jervie Montejar of Jerminix.com, the host,  Phoebe Fernandez and Edcel Ceniza of tambayanbox.org

“Samsung continues to set the bar in innovation worldwide, combining ground-breaking features with unmatched performance and design to create products that match and anticipate consumers’ needs and desires. Watch out as Samsung unveils its 2012 Samsung Smart TV lineup in stores across the country” said Amby Molina, Samsung Product Marketing Head for AV.

The 55-inch Samsung Smart TV is now sold in stores SRP is Php 239,900 PROMO price: Php 215,910 free 32-inch LED tv, Skype, 3 3D glasses, and blue ray player 

The 46-inch Smart TV UA-45D7000 has a promo price of: 149,900 and it comes with a 32-inch LED TV, Skype, blue ray player and 3D glasses.

For more information, log on to www.samsung.com.ph


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